Insights

Ideas, reports and public commentary.

A living library of Solly's current-affairs work and the longer-form thinking behind Africa Brand Summit.

Reports & publications

The longer view.

The Brand Summit reports document the evolution of Solly's country-brand thinking from South Africa to a pan-African reputation platform.

2018 Brand Summit South Africa report cover
2018 Report

Brand Summit South Africa

Explores South Africa's evolving image, the factors shaping perception, global benchmarking and the need to reclaim the national narrative.

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2020 Africa Brand Summit report cover
2020 Report

Africa Brand Summit

Marks the platform's pan-African expansion, with focus on Africa's reputation, goodwill, socio-economic development and destination-brand potential.

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Themes

Reputation & perception. Leadership & governance. Nation branding. Strategic communication. Africa's global image. Media and public discourse.

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